Programmatic Media Manager

Activation · Cincinnati, Ohio
Department Activation
Employment Type Full Time
Minimum Experience Mid-level

Programmatic Media Manager

 

Role Summary

It doesn’t matter how creative a solution is, if the world never sees it. Our Activation Team defines what’s possible and has both the curiosity and the courage to push further. We are the HOW that makes creative solutions possible.


We are looking for a Digital Strategist to work alongside our team to develop top-notch programmatic plans and buys using our DV360, The Trade Desk and Centro Basis platforms. 


Job Responsibilities

  • Executes programmatic audio, video, display and native campaigns - self-service and in  partnership with outside services
  • Manages the Agency’s self-service campaigns, while providing oversight of vendors who traffic and optimize on our behalf
  • Ensures campaign KPIs are tracked and met for all campaigns
  • Assists in the Media Planning process in collaboration with Media Director and Strategy Team
  • Assists Billing Team in reconciling monthly invoices against DSP activity
  • Utilizes Google Campaign Manager for creative serving
  • Partners with Analytics Team for campaign reporting
  • Facilitates the Agency’s DMP relationship with Liveramp
    • Guides agency clients in proper use and refresh cadence
    • Serves as subject matter expert on data management platforms for the Media Team


Key Requirements

  • 3+ years prior experience managing programmatic campaigns
  • Experience with Basis DSP, preferred (experience with DV360, The TradeDesk is transferable)
  • High comfort level with Google Campaign Manager, for creative serving
  • Knowledge of viewability and brand safety tools (Moat, IAS or DoubleVerify)
  • General to intermediate understanding of Google Tag Manager, Data Studio and Analytics
  • Generalist level experience in other digital, traditional media channels is a plus (Digital Direct or Walled Gardens; Broadcast, Social Media, or PPC)


Position reports to the Digital Director.


Who Is Curiosity? 

Curiosity is a fast-growing independent creative solutions agency with four superpowers:  strategy, creative, media, and analytics, all driven by curiosity. We use our extreme curiosity to strategically solve business and marketing challenges for courageous clients such as Procter & Gamble, Native, Brooks Running, and Western & Southern Financial Group. Recognized by The International Webby Awards for Top Social Media Campaign, Communication Arts for Digital Advertising, The Cincinnati Business Courier as a Best Place to Work. The agency also just won a Campaign US Agency of the Year Award for Best Business Development Team and a Campaign US Media Award for Best Integrated Storytelling Campaign, not to mention an AdAge Small Agency of the Year award. We ask the right questions to solve the right challenges because we believe curiosity is the key to unlocking the right solutions.

Thank You

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  • Location
    Cincinnati, Ohio
  • Department
    Activation
  • Employment Type
    Full Time
  • Minimum Experience
    Mid-level